Albert Einstein famously said, “we cannot solve our problems with the same thinking we used when we created them.” Thinking differently has never been a problem for Chris Castro, the Director of Sustainability for the City of Orlando and a self-proclaimed ‘ecopreneur,’ who has made it his mission to catalyze change through organizations such as IDEAS for US, Fleet Farming and Citizen Energy.

The UCF alumnus has given back to his adopted Central Florida community with his devotion toward ameliorating the symptoms of global warming. His goal: to create a model of sustainability that can be replicated throughout the world.Learn more about Chris and how he plans on saving the planet in his Fluent in Floridian episode with Heidi Otway.

If you enjoyed this episode, you might enjoy our episodes with Orlando Mayor Buddy Dyer, Miami-Dade County CRO Jim Murley, and Florida Conservation Voters Executive Director Aliki Moncrief.

The man who never saw himself in local politics has presided over one of the most vibrant, up-and-coming cities in the Southeast.

Orlando Mayor Buddy Dyer has seen the city’s rapid growth over the years and has been proactive in finding solutions for some of its most pressing needs. By his own admission, Mayor Dyer feels positive about the work he’s been a part of in Orlando. He says that the barometer for being a good mayor is the ability to not worry about shopping at your neighborhood grocery store.

In his interview with April Salter, he addresses the highs and lows of his job, including the Pulse shooting and the ripple effect it’s had on the community at-large.

Content Warning: Discussion of violence. If you enjoyed this episode, you might enjoy our episodes with Orlando Sentinel Columnist Scott Maxwell, Orlando Representative Anna Eskamani, and Orange County Mayor Jerry Demings.

You’ve never met a legislator like Representative Anna Eskamani. The first Iranian-American to hold public office in Florida ran a campaign rooted in her identity and values, and it paid off when she overwhelmingly won House District 47 in Central Florida.

She fights for women, children, immigrants and all of her constituents back home, but she’s also fighting for a more representative form of government. Representative Eskamani is front and center in the new age of American politics, and she hopes to shape the conversation through her new role.

In the newest episode of Fluent in Floridian, SalterMitchell PR Founder + CEO April Salter sits down with Representative Eskamani to discuss her first legislative session, her campaign’s authentic voice and how she inspires new leaders.

If you enjoyed this episode, you might enjoy our episodes with Former Tallahassee Mayor Andrew Gillum, Former GOP Operative Mac Stipanovich, and Orange County Mayor Jerry Demings.

The Super Bowl is coming! The Special Olympics are coming! The World Cup is (potentially) coming! Angela Suggs is the Paul Revere of Florida sports.In her role as president of the Florida Sports Foundation, she’s had the privilege of heralding all sorts of good news in Florida’s sports scene. In the latest Fluent in Floridian episode, Angela sits down with SalterMitchell PR President Heidi Otway to discuss Florida’s $57 billion dollar sports economy, the upcoming national and international events slated to be in Florida, and the value that sports provide to the state.

If you enjoyed this episode, you might enjoy our episodes with Heisman Winner Charlie Ward, Film Florida Executive Director, John Lux, and Universal Orlando Resort PR Director Alyson Sologaistoa.

Mac Stipanovich is known throughout Florida as a Republican cognoscente, so when he penned an open letter to his fellow Republicans in 2016 imploring them to vote for Hillary Clinton, it came as somewhat of a shock. Now he’s left the Republican party completely.He explains why in the latest episode of Fluent in Floridian. Mac sits down with SalterMitchell PR President Heidi Otway to discuss the state of political rhetoric in America, his involvement in Florida’s political history and the importance of voting (and knowing how to vote).

If you enjoyed this interview, you might also enjoy our episodes with Longtime Jeb Bush Advisor, Sally Bradshaw, Florida Politics Editor, Peter Schorsch and Orlando Sentinel Columnist, Scott Maxwell.

The fastest growing sector in the United States job market isn’t technology or real estate. It’s marijuana.Christian Bax, former director of Florida’s Office of Medical Marijuana Use, sits down with SalterMitchell PR President Heidi Otway. In their conversation, they discuss the growth of Florida’s medical cannabis industry from zero patients to over 250,000 in two years, the takeaways that Florida can learn from other states and the future of the industry in the state.

If you enjoyed this interview, you might enjoy our episode with Devoted Health Market President Dariel Quintana.

Dr. Larry Robinson has been a steadfast presence at Florida A&M University since joining the faculty as a visiting professor in 1997. A nuclear chemist and researcher by trade, Dr. Robinson went on to serve as interim president at FAMU on three separate occasions. In 2017, he was finally named the 12th president of Florida’s only historically black public university.

The strengthened relationship between FAMU and the global economy is one of the accomplishments Dr. Robinson is most proud of. He is also a proponent of the university’s research and regularly promotes the impact of many high-achieving FAMU graduates.

In his conversation with SalterMitchell PR President (and FAMU grad) Heidi Otway, Dr. Robinson discusses the role of historically black colleges and universities, his vision for the future, and details about a new partnership with tech giant Google.

If you enjoyed this interview, you might enjoy our episodes with FSU President John Thrasher, University of Florida President Kent Fuchs and Chancellor of the State University System, Marshall Criser III.

One of three U.S. Attorneys for the state of Florida, Larry Keefe has spent his life setting and achieving his goals as the result of hard work and great mentorship.On the newest episode of Fluent in Floridian, U.S. Attorney for the Northern District of Florida Larry Keefe talks to SalterMitchell PR CEO April Salter about his career, his mentors, and how he progressed from the Levin College of Law to the highest federal law enforcement position in North Florida.

“The future 100 years of Southeast Florida will be about managing the water relevant to the land, building vertically, and connecting them with elevated transportation systems.”This week on Fluent in Floridian, SalterMitchell PR President, Heidi Otway, sits down with Jim Murley, the Chief Resilience Officer for Miami-Dade County to talk about the ways Southeast Florida is going to have to adapt to #SeaLevelRise.

In their conversation, they discuss Jim’s history serving under multiple Governors, his time spent researching with the Center for Urban and Environmental Solutions at FAU and what exactly is in store for Florida and the planet.

If you enjoyed this interview, you might enjoy our episodes with CEO of the Everglades Foundation, Eric Eikenberg, Executive Director of the Florida Conservation Voters, Aliki Moncrief and Former FEMA Administrator Craig Fugate.